LIFESTYLE Traveling

悅榕庄|身心靈的頂級饗宴 A Feast for Body and Soul

新加坡悅榕集團(Banyan Tree),是世界頂級度假村,總部設立在新加坡,目前在日本、泰國、墨西哥、澳門、越南、中國和印尼等26個國家和地區經營94家酒店、度假村和Spa以及2個高爾夫球場,共擁有悅榕庄(Banyan Tree)、悅椿(Angsana)、悅槤(Cassia)、悅苑(Dhawa)4個高檔品牌。

Having the world’s top-class villas, the Banyan Tree Holdings Limited is headquartered in Singapore; there are 94 hotels, resorts and spas as well as 2 golf courses in 26 countries and regions (Japan, Thailand, Mexico, Macao, Vietnam, China, Indonesia, etc.) It has 4 brands, Banyan Tree, Angsana, Cassia, and Dhawa. 

悅榕庄取名於榕樹,因其樹以堅毅及優雅著稱。幾世紀以來,世人經常將榕樹蔭下作為尋求心靈回歸與內在平靜的處所。悅榕象徵著大自然所賦予的愜意與舒適,並為世界各地的賓客提供感官休息最佳的度假環境。悅榕集團自1995年於泰國普吉島開設首間悅榕庄以來,明年即將邁入第26年,至2018年底已在全球擁有48間度假村,今年也宣布將在台灣開設首家度假村,從原本規劃的悅苑品牌,更改為更適合親子家庭的悅椿度假村。

位在新加坡的悅榕集團總部,一直堅持高規格的設計元素與國際高品質的酒店管理服務,悅榕集團致力於在全球各地打造現代舒適且獨具風格的度假空間,為旅客提供身心放鬆的奢華殿堂,也因此深受世界各地遊客的喜愛與推崇。悅榕庄(Banyan Tree)、悅椿(Angsana)、悅槤(Cassia)、悅苑(Dhawa)這4個品牌並沒有高低之分,而是客群的定位不同。專為年輕族群打造的悅槤和悅苑,以及形象穩重高雅的悅榕與悅椿,多樣化的經營模式與清晰的客群定位,讓悅榕集團囊括每一個世代的賓客,並且在每一個世代締造許多輝煌的紀錄,一步一步在全球打造出頂級的悅榕帝國。而遍布世界各地的悅榕集團,依然持續的在各個國家尋找合適的地點拓展事業版圖,並將最頂級奢華的享受延伸到各個角落,讓每一位賓客都能體驗最尊貴的享受以及身心靈的極致昇華。

悅榕集團旗下的度假村以及飯店風格,皆融入當地的風俗民情與特色,將品牌與地方特色結合,創造出有別於其他度假村的形象,讓賓客不僅只是享受奢華的設備與體驗,更讓人藉由住宿深入體驗當地文化藝術;讓旅遊不只成為放鬆身心靈的活動,更成為一種探索,一場自我的探索與對於大自然壯麗的探索。而悅榕集團大部分的度假村品牌都與大自然環環相扣,每一個房型都能與大自然比鄰,有的房型能夠讓你飽覽鬱鬱青山、有的房型能讓你眺望大海、有的房型能讓你仰望星空,每一個房型都是悅榕集團為賓客打造的精心傑作,藉由與大自然的結合,讓賓客們得到真正的放鬆,讓心靈重新呼吸。對於懂得享受美食的饕客們,悅榕集團在旗下每一個品牌度假村都設有多種具當地風情的特色餐廳,且提供多樣化的食材滿足重視美食的你的味蕾;而對於重視休閒享樂的賓客們,度假村也提供健身房、SPA以及親子遊樂區,還有各種休閒活動,在蘭珂、普吉島、民丹島更有自營高爾夫球場。每一個度假村都有著不同的特色以及娛樂設施,唯一不變的是讓賓客體驗頂級享受的堅持與提供最尊貴的服務,讓每一個賓客到不同國家的度假村造訪,都擁有賓至如歸的感受。悅榕集團提供給賓客的不只是有形的體驗,還有那一份歸屬感以及對品牌的認同感。

The name Banyan Tree is derived from the banyan, which is distinguished for its notable flexibility and elegant look. Throughout the centuries, people often find spiritual aspiration and inner peace in the shades of the banyan. The Banyan Tree symbolizes the leisure and comfort of nature, it also provides worldwide guests ideal recreational spaces for the best sensory retreat. Next year will be the 26th year after the first resort Banyan Tree Phuket in Thailand opened in 1995 by Banyan Tree Holdings. As of 2018, Bayan Tree Holdings has 48 villas worldwide. This year, it has announced to open its first villa in Taiwan, the Angsana branded Villa is perfect for families, instead of under the Dhawa brand as initially planned.

Headquartered in Singapore, the Banyan Tree Holdings Limited has adhered to upscale design elements and high quality service of international hotel management. The Banyan Tree Holdings Limited is dedicated to building a modern and comfortable villa featuring a unique space that provides guests with a luxurious retreat for body and soul that is highly appreciated and recognized by worldwide travelers. The differences among the 4 brands, Banyan Tree, Angsana, Cassia, and Dhawa with the same quality, are varied by the marketing segmentation. Cassia and Dhawa are designed for younger groups of customers, and the Banyan Tree and Angsana are with impressive signature with elegance. The versatile business model and clear customer grouping strategy have made the Banyan Tree Holdings Limited satisfy guests of all generations and create many splendid achievements of the past years as well as fulfill the top-class global empire of Banyan Tree step-by-step.

The Banyan Tree Holdings Limited ranging across the world has continued searching for suitable locations to expand its business and extend the most luxurious retreats to every corner; every guest will be able to experience the most distinguished enjoyment as well as the sublimation of the body and soul. The villas and their styles under the Banyan Tree Holdings Limited are blended with local customs and characteristics creating an image different from the other villas. Guests are not only able to enjoy luxurious facilities and experiences but also get into the local culture and art during their stays; traveling is not just an activity for relaxing body and soul but a kind of exploration, a self-exploration as well as the exploration of the magnificent nature. Most of the villa brands under the Banyan Tree Holdings Limited are closely connected to nature. Every room type has its views of nature, some room types lead you to a spacious view of mountains, some overlook the ocean, and some look up at the starry sky. Each room type is an elaborate masterpiece created exclusively for guests by the Banyan Tree Holdings Limited, and are the spaces perfect for guests to relax and refresh their soul. For gourmets who are connoisseurs of good food, each branded villa under the Banyan Tree Holdings Limited has several exotic feature restaurants to provide diversified meals that satisfy the refined palate. For guests who value leisure and pleasure, there are facilities, including a gym, a SPA, and children’s playground area in each villa. Some villas comprise a golf course and spaces for various kinds of outdoor leisure activities. With different signatures and entertaining facilities, what remains unchanged in each villa is the perseverance of making guests experience unforgettable enjoyment and providing the best service with hospitality. What Banyan Tree Holdings Limited brings to guests is not limited to the tangible experience, but the feelings of belongingness to brand awareness. 

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