TRANSLATION | Eugenia Yang
Over the past few years, the dining culture in Taiwan has been growing at a fast pace. So how do we find the suitable restaurant? First figure out the occasion, then set a budget. The right choice will come. This is Nick Wu’s understanding of modern day consumerism when it comes to food and drinks. Perhaps you have a love for cocktails and are looking for elements that satisfy your taste, or maybe you just want to find a place to drink with your friends and de-stress. Regardless, Bar Mood is definitely the place that is worth repeated visits and will be the answer to your needs.
根在台灣，而市場要遍佈全亞洲，永遠保持感恩的心，對吳盈憲來說，未來他想做一個教學機構，「你沒有賺錢，你不要談理想。」把品牌做成功，才有辦法實踐自己想做的東西。訪談之際，他多次表示感謝他的Mentor，國際級調酒大師Hidetsugu Ueno上野秀嗣，不僅是技術上的學習，更多是人生的哲理，「以前我認為做調酒不能做一輩子，而遇到他之後，我相信只要努力去做，你可以做一輩子。」想起在日語中，「一生懸命」 (いっしょうけんめい) 的意思是日復一日投入與專注，為追求專業的極致而執著努力。或許因為愛，便深愛，吳盈憲提到餐酒行業沒有永遠的績優股，積累十年磨一劍，取之於社會，用之於社會，他想透過教育的力量，讓年輕一輩能夠對酒吧文化解讀出不一樣的風味。
A Hidden Gem amidst the Alleys
Comfortable but low-key, delicate but with layers, Bar Mood is hidden in the alleys near Pacific sogo Fuhsing. Ranked as one of Asia’s 50 Best Bars for two consecutive years, what’s captivating about Bar Mood is not only the drink it serves, but also the unique atmosphere weaved by space and taste. Press the button to reveal the hidden entrance of the bar, you will fill the warm ambience created by the wooden furniture. Sophisticated and low-key, Bar Mood is more like a private space for indulgence. Besides the moveable partitions that were designed to make the environment much more flexible, the planting design is also another detail worthy of attention. On a weekly basis, florists would bring in fresh, seasonal flowers, and change the plants that can be seen on the table and behind the bar, to create this deep remedy for the city dwellers who’d decided to come here for a moment of relaxation. Moreover, the hand-painted drinks menu showcases a collection of Eastern and Western elements. Makauy versus pepper, roasted oolong versus rooibos tea, Taiwanese basil versus sweet basil, and more—the brilliance of exploring opposites reads like a Michelin guide for drinks, providing customers with better and more diverse options.
Redefining Bar Aesthetics
As the winner of the first prize of Diageo’s World Class 2016, Nick believes there are no shortcuts to mastering bartending. It’s necessary to practice repeatedly, create proficient muscle memory, and also try to understand the purpose and effect of each movement. From a bartender to becoming a brand manager, Nick admits that his perception and point of view had to change. As someone who loves to explore and break conventions, he is committed to establish Bar Mood as a medium for drinking and socializing, and a place for everyone to meet more people. For Nick, learning to understand the right drink for each occasion is like lessons in life that change in accordance with each stage we are in.
When Nick first opened Bar Mood, the culture of bistro in Taiwan was still a rather new concept, something that was not accepted by the older generation. In fact, his parents were actually against his decision of becoming a bartender, but he told them, “It’s okay if you don’t approve, because even if the store doesn’t work out, I still have my two hands. Just let me try, I’ll prove it to you.” Perhaps life is a difficult lesson that everyone is trying to master. Following his own logical thinking, Nick always tried to get to the bottom of things he didn’t understand. He often asked himself, why did he do what he did? Like being in a conversation with the self, he consistently tried to prove each theory he encountered. As a result, he successfully established his own brand and broke the stereotypical thinking people had on the bar industry. Now, as Nick works hard to globalize his brand, he is also learning how to better enjoy life.
Cultivating Stars of the Next Generation
The roots are set in Taiwan, but the market must expand to all of Asia. Always grateful, Nick aspires to open an educational institution because he believes that establishing a successful brand is the key to achieve what he wants to do. “If you’re not making money, don’t talk about your ideals.” Throughout the interview, he reiterates his gratitude towards his mentor, Hidetsugu Ueno, one of Japan’s most famous master bartenders, not only for his superb techniques, but also the philosophy of life he taught him. “I used to think that I can’t be bartending for the rest of my life. After meeting him, I realized, as long as I am diligent, I can do this all day.” This reminds me of the Japanese saying, “いっしょうけんめい,” meaning a timeless devotion for the best of the best in English. Perhaps because of love, we love; it is that simple. With the power of education, he wishes that the younger generation will be able to cultivate something new from the bar culture. Because there are, metaphorically, no permanent “blue-chip stocks” in the bistro industry, as Nick points out, which is why it is important to utilize what we have learned throughout the years and turn it into something of our own to stay on top of this fast-paced world.
📍Bar Mood Taipei 吧沐
電話：0905 773 621